AI and immersive technology are revolutionising the delivery of medical education, training and events.

Our team can innovate in collaboration with you to push the boundaries of technology and create inspiring and engaging solutions.

We design cutting-edge digital environments, AI-driven communication tools, mixed-reality solutions and immersive congress booths that maximise engagement and retention.

• Virtual instructor-led training (VILT)
  Live, interactive online training sessions with real-time feedback and assessments.
  
  
• Extended-reality (XR) training
  VR, AR and mixed-reality training experiences.
  
  
• 3D anatomy visualisations
  Detailed, manipulable models.
  
  
• Simulation-based learning
  Use of VR or AR to replicate clinical scenarios for hands-on practice.
  
  
• AI tutors
  AI-powered personalised tutoring.
  
  
• AI-assisted authoring
  Supporting writers and editors with content generators.
  
  
• AI content-transformation engine
  Dedicated tools to transform content across formats and use cases.
  
  
• AI-powered literature tools
  Optimising human / machine literature searching and summarisation

In today’s fast-paced digital landscape, a strong, engaging and functional web presence is essential for effective medical communications.

Our team specialises in cutting-edge website solutions that seamlessly integrate technology, user experience and strategic content to enhance HCP and patient engagement.

We develop scalable, high-performance websites tailored to the unique needs of the healthcare industry. Our web solutions are designed to deliver impact, optimise user journeys and ensure compliance all while maintaining an intuitive and engaging experience.

• Fully content-managed websites
  Dynamic websites with a robust content management system for easy updates and scalability.
  
  
• Microsites and landing pages
  Standalone, targeted digital spaces for specific campaigns and events.
  
  
• Patient and healthcare professional engagement portals
  Web solutions providing resources, Q&A forums and personalised dashboards.
  
  
• Audience engagement solutions
  
  

• API-integrated websites
  Web solutions that connect to external data sources and applications.
  
  
• Web-based learning portals
  Online platforms delivering structured educational content with user tracking.
  
  
• AI-powered chatbots and virtual assistants
  Intelligent, real-time support for HCPs and patients navigating web content.

The development of faculty-driven digital learning is key in the ever-evolving world of medical education.

Digital learning solutions must be dynamic, engaging and accessible. Our eLearning expertise spans interactive courses, AI-driven adaptive learning, simulation-based training and gamified experiences, ensuring that HCPs gain practical knowledge in a flexible and impactful way.

We combine adult learning principles with engaging delivery that empower HCPs to stay ahead in an ever-changing medical landscape.

• eLearning modules
  Interactive online courses covering various medical topics, allowing HCPs to learn at their own pace.
  
  
• Interactive case studies
  Clickable, dynamic learning tools for engaging medical case exploration.
  
  
• Microlearning modules
  Short, focused educational segments designed for quick consumption, ideal for busy professionals.
  
  
• Online certification programmes
  Structured courses culminating in certification, enhancing professional credentials.
  
  
• Webinars and virtual workshops
  Live or recorded expert-led sessions.
  
  
• Podcasts
  Audio discussions on medical topics, accessible on the go.
  
  
• Gamified web-based learning
  Gamified learning experiences to enhance clinical decision-making skills.
  
  
• Escape room learning modules
  Problem-solving activities to reinforce medical knowledge.
  
  
• Dynamic captioning and transcription
  Real-time, AI-powered captioning.
  

Static content is no longer enough for medical education and communication audiences demand engaging, interactive and immersive experiences.

Our immersive digital storytelling solutions transform complex medical concepts into visually compelling narratives, creating meaningful learning experiences that empower our audiences to stay ahead in an ever-changing medical landscape.

By integrating cutting-edge techniques like green screen editing, interactive video and dynamic AI-powered enhancements, we make sure that every piece of content not only informs but captivates and inspires.

• Interactive video modules
  Decision-based interactive video learning paths.
  
  
• Green screen and advanced video editing
  Chroma key technology for seamless digital integration.
  
  
• AI-assisted video editing
  Automated summarisation of long-form video content.
  
  
• Clinical procedure demonstrations
  Step-by-step video guides for procedures.
  
  
• Patient case simulations
  Interactive videos with diagnostic decision-making
  
  
• Holographic patient learning cases
  Interactive, immersive case studies using 3D holography.
  
  
• Whiteboard-style animation
  Simplified visual explanations for complex concepts

The future of medical congresses and professional events is hybrid, interactive and data-driven.

Our virtual and hybrid conference solutions create seamless, engaging and globally accessible experiences that bring together HCPs, researchers and industry experts whether attending in person or remotely.

Cutting-edge technologies like projection mapping, holographic displays and AI-powered congress summaries further enhance content delivery, making events more immersive, inclusive and impactful than ever before.

• Virtual meetings
  Online platforms hosting live-streamed sessions and networking.
  
  
• Virtual congress hubs
  Comprehensive digital environments replicating in-person conference experiences.
  
  
• Hybrid events
  Combination of in-person and virtual attendance options.
  
  
• On-demand session archives
  Recorded sessions available post-event.
  
  
• Virtual poster presentations
  Digital displays of research posters with interactive elements.
  
  
• Interactive booth elements
  Multi-touch screens, AI chatbots and gamification.
  
  
• Projection mapping and holographic displays
  Immersive digital experiences for presentations.
  
  
• AI-powered congress summaries
  Automated summarization of key discussions.
  
  
• CRM- and consent-driven congress solutions
  Congress content that drives long-term engagement.
  
  
• Within 3/Rumi
  Virtual advisory board platform.

In the rapidly evolving world of medical communications and healthcare education, data-driven decision-making is more critical than ever.

Our data science solutions leverage AI-powered analytics, predictive modelling and real-time insights to optimise engagement, measure impact and uncover trends.

From interactive dashboards and personalised content recommendations to predictive analytics, we provide actionable intelligence that enhances strategy and drives better outcomes.

Our solutions help organizations turn complex data into clear, impactful decisions.

• Web-based data visualisation and dashboards
  Customizable analytics tools for medical education.
  
  
• Learning outcomes measurement
  Analytics-driven insights to measure and refit digital learning effectiveness.
  
  
• Dynamic A/B testing for MedComms optimisation
  AI-enhanced content testing and optimisation for maximum engagement and retention.
  
  
• Patient engagement solutions
  Tracking and analysis of user behaviour to optimise content and engagement strategies.
  
  
• Medical literature and research trend analysis
  Automated scanning of journals and publications to identify gaps.
  
  
• Sentiment analysis for medical content
  AI-powered analysis of HCP and patient discussions to identify trends and concerns.
  
  
• Healthcare market intelligence dashboards
  Data-driven tools to analyse and visualise industry shifts, competitor activity and market gaps.
  
  
• AI-driven personalization engines
  Adaptive content recommendations based on user data and interactions.

Springer Healthcare is a Veeva Content Partner giving us development access to customer’s Veeva portals to support the creation of medical content directly in the Veeva ecosystem.

Veeva’s suite of applications has evolved to meet the needs of the medical field force in the clinic and at meetings. The focus on making high-quality re-usable content available in a consistent, easily accessed format enables MSLs to focus on high-quality exchanges.

We bring the best of what good practice in CRM can deliver in the management of long-term relationships.

Our healthcare professional platforms and Springer Nature channels expand your reach to a growing audience of healthcare professionals across the world: 

• SpringerMedicine.com: our pan-European medical education platform empowering doctors with the latest clinical advances to help them improve patient care
• medwireNews.com
• SpringerMedizin.de/SpringerMedizin.at (German language)
• MedNet.nl (Dutch language)
• Medicioggi.it (Italian language)